anupamaa viewership trend
Surprising Saas Comparison Threatens TV Ads
Surprising Saas Comparison Threatens TV Ads 4% of prime-time viewers tune into both Anupamaa and Kyunki Saas Bhi Kabhi Bahu Thi 2, yet the only narrative that wins advertisers is the one that resonates with current cultural dynamics. In practice, misreading those numbers can erase a brand's budget